Commenting on the development, Eric Braganza, President Haier India said, "The expansion of our current facility in India is a testimony of our commitment to contribute to Indian Government's flagship agenda ‘Make in India', through which we will continue to focus on innovating and developing customer inspired products."

He further added, "At Haier Group, localisation has been at the core of the business since its inception, which has helped the company to gain market leadership in several countries. We are positive that this expansion opens multiple opportunity areas not just for Haier but also for our consumers, employees, dealers and other key stakeholders."

The expansion and scaling up of Haier's manufacturing facility in India will play a significant role in increasing demand, catering to the increasing demand in the local market, increasing export volumes and exploring opportunities to enter new markets as the company will continue to strengthen local manufacturing prowess.

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