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HP & 3M collaborate globally

By Niranjan Mudholkar,

Added 18 August 2020

To sensitize public with signage templates on COVID-19 safety measures


3M and HP Inc have jointly announced a new global collaboration to share large format graphics for commercial signage applications, in June this year. This collaboration enables anyone to download these signage templates from HP’s resource library. These can be easily downloaded, printed and displayed in relevant spaces across retail outlets, commercial buildings, industrial parks, airports, etc. where awareness on covid-19 safety measures needs to be enhanced. The library has a repository of templates, design elements and poster artwork with guidance on social distancing, signage for wayfinding, and public health awareness. The content can be accessed through HP PrintOS or HP Applications Center.
HP has onboarded over 100 print partners who are currently engaging with customers across various industries.
Vitesh Sharma, Country Manager, Large Format Production Business, HP India said “As the world adapts to the new reality and resumes activities, there is a need to create an atmosphere of safety, trust and reassurance. In such a scenario, having access to the right information is vital. Signage is crucial to communicate social distancing and health and safety messages in public spaces. HP is proud play its part in this vital activity, and together with 3M aim to provide the resources and technology that can help people in feeling safe.”
Commenting on the collaboration, Ramesh Ramadurai, Managing Director, 3M India said; “As economies reopen, we are required  to adjust and adhere to the new-normal. To drive  this message, particularly in high foot-fall spaces we have partnered with HP Inc. for distribution of  signage templates. We are strengthening this program by organizing joint webinars and sessions to educate large-format print partners and graphic manufacturers about social distancing and safety messages and expect that they will carry  this message further.”
These ready-made design elements make it easy for designers and HP Large Format print service providers (PSPs) to create and produce applications ranging from rollups, signages, posters, floor & carpet graphics and display custom window signs or decals for storefront windows, mirrors, and glass.

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