The launch of the New Camry Hybrid further reinforces Toyota's belief in adopting "alternative motoring" as an answer to overcome carbon emission woes, in India and across the globe.

Speaking on the occasion of the launch, Masato Katsumata, Chief Engineer, Camry, Toyota Motor Corporation said, " Camry is our Luxury flagship model, with an unmatched offering of luxury, space and value made possible by Toyota's traditional strengths of quality, durability and reliability."

Naomi Ishii, Managing Director, Toyota Kirloskar Motor said, "Camry a symbol of Toyota's prestige has been well received in India. We would like to thank the customers of Camry for its success in India. We have sold more than 8000 Camry since launch.

There is increased awareness and acceptance of Hybrid in the Indian market. Currently Camry hybrid constitutes 73 per cent of total Camry sales.

We would like to thank the Government for initiating the FAME scheme, aimed to facilitate faster market creation and manufacturing eco system for environment friendly vehicles like hybrid. The recently notified demand incentives under FAME which stipulated upfront reduced purchase price at the time of purchase to buyers will give a boost to the demand and encourage faster adoption of these vehicles in India."

Camry Hybrid India's first ever locally manufactured Hybrid is the first hybrid to receive a demand incentive under the FAME scheme in India.

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