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Emerging sensor technologies are crucial in defining the future of autonomous driving

By Nisha Shukla,

Added 09 November 2023

Dr. Balaji Venkataraman, President, TVS Sensing Solutions, shares insights on how sensor technology is driving advancements in auto component performance, electric vehicles (EVs) and ADAS. He also delves into recent technological advancements and innovations in sensor technology, as well as future plans.

What impact have sensor innovations had on the development of advanced driver assistance systems (ADAS) and self-driving technologies?

Recent technological developments are bringing us closer to autonomous vehicles. Advanced Driver Assistance Systems (ADAS) make use of a wide range of sensors to smoothen capabilities playing a key role in this domain. These sensors aid in functions like lane-keeping, parking assistance, cruise control, avoiding collisions and recognising traffic signs. They also provide the awareness needed to operate safely and efficiently, making autonomous driving a reality.

What are some recent developments in sensor technology that have contributed to the evolution of electric and hybrid vehicle components?

In recent years, the demand for electric vehicles has experienced rapid growth especially due to government regulations governing emissions. Several key drivers are fueling the expansion of the market which includes the growing necessity for sensors in electric and hybrid vehicles. The new developments include sensors that monitor battery health, environmental sensors that enhance battery performance and autonomous driving sensors improving safety and navigation, to state a few.

What is the potential future trajectory of sensor technology in the automotive industry, and how might it further transform auto component performance, specifically with reference to connected components?

Sensor technology in the automotive industry is poised for continued advancement, with a focus on connected components. Emerging sensor technologies are crucial in defining the future of autonomous driving.

These advanced sensors act as vigilant observers, constantly monitoring and interpreting the environment, making it safer for vehicles to navigate. This evolution is set to further enhance auto component performance by enabling real-time data exchange and intelligent decision-making.

What is your company's vision for the future, especially in terms of product development and market expansion?

We are proactively looking for growth opportunities to meet the rising industry demands. Our focus is to excel in emerging technology sectors like the EV industry by aligning our resources and expanding our product range through international partnerships. TVS Sensing Solutions marked a significant milestone by establishing an export unit in 2005. Our reputation for delivering products of the highest quality has enabled our expansion into international markets, including the United States, Germany, and China. We are dedicated to fostering innovation, design, and application engineering, which strengthens our capability to meet customer requirements. By leveraging our expertise in these domains, our goal is to establish a significant position in the marketplace.

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