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Tata Motors launches PRIMA in Bangladesh

By Swati Sanyal Tarafdar,

Added 25 May 2015

The Tata PRIMA has been built with technical inputs from across the world.

Heavy Duty 37T Bogie Suspension for the comfortable ride, lightweight load body with optimum deck length meets all loading and unloading requirements and allows faster trips, thereby permitting higher profitability.

Good quality, reliable aggregates guarantees low maintenance cost and longer service intervals. The vehicle scores high on cabin comfort (AC optional) and Tata Motors' trusted service network offers complete peace of mind.

A multiple award-winning range of trucks from Tata Motors, the Tata Prima is today available in different trims, including multi-axle trucks, tractor-trailers and tippers, apt for several applications, thus meeting varied end-user requirements. A combination of increased productivity and longer life makes the Prima range an indispensable asset - be it to large captive users, miners, transporters or owner-drivers who operate small fleets.

With the range extending upto 49 tonnes and engine options upto 380 bhp, the Tata Prima is an ideal work horse for movement of goods and material across distances and terrains.

Tata Motors recently also launched another initiative for its commercial vehicle business called TATA GENUINE PARTS (TGP) selling genuine spares in Pilfer proof packaging. TGP offers long life and reliable performance to owners of single trucks and fleets as its parts are made of superior quality material and conform to OE (Original Equipment) specifications.

Not only is every part designed as per exact vehicle specifications, but has to pass multiple quality control checks. Every Tata Genuine Part is packaged and branded to ensure customers get the right quality part, also enabling them to identity with the package.

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