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Mahindra First Choice Wheels introduces Konnect First

By Swati Deshpande,

Added 20 December 2017

New technology launched in partnership with Partnership with Wipro

"The automotive industry is at the cusp of a revolution with new technologies changing the way we drive. We see no reason why a pre-owned car owner should not have access to these. Mahindra First Choice Wheels is focused on bringing in the latest technologies through innovative solutions for pre-owned car owners in order to make the ownership and driving experience as enjoyable and satisfying as that of a new car owner. We are happy to have Wipro partner us in this endeavour," said Dr. Nagendra Palle, MD & CEO, Mahindra First Choice Wheels Ltd.

"Technology-driven innovations are helping the automotive industry create disruptive and differentiated customer experiences, and engender a whole new value ecosystem. Wipro is delighted to have partnered with Mahindra First Choice Wheels Limited in their connected car endeavour, aimed at providing seamless driving experiences for their customers. Powered by IoT telematics, analytics and the end user's mobile/web applications and voice interfaces, Wipro's AutoInsights platform forms the backbone of the Konnect First solution," said Sreenath A V, Senior Vice President, India Business Unit, Wipro Ltd.

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