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Mercedes-Benz launches GLA 220 d 4MATIC

By Niranjan Mudholkar,

Added 18 October 2016

It's the 6th SUV variant and the 9th product launched by Mercedes-Benz India, in 2016

Mercedes-Benz India has launched an all-new GLA 220 d 4MATIC ‘Activity Edition', thus introducing the much awaited 4MATIC four-wheel drivetrain in the GLA, for the first time in the Indian market.

The addition of the GLA 220 d 4MATIC Activity Edition further bolsters Mercedes-Benz's versatile and comprehensive SUV portfolio. The launch of the GLA 220 d 4MATIC ‘Activity Edition' is Mercedes-Benz India's 6th SUV launch and the 9th product for 2016. Mercedes-Benz India now debuts the much awaited 4MATIC drivetrain in the GLA 220 d ‘Activity Edition'.

Commenting on the occasion, Roland Folger, Managing Director and CEO, Mercedes Benz India said, "Mercedes-Benz's SUV portfolio witnessed a strong demand since its introduction and grew over 100 percent in the last couple of years. The GLA was a key addition to our SUV portfolio as it not only generated volumes for us, but also opened the SUV segment to a much younger customer base.

"We have sold over 3500 units of the GLA since its market introduction and with the launch of the GLA 220 d 4MATIC Activity Edition; we expect the volumes to scale even further and add more value to the consumer. The GLA 220 d will now be available with the 4MATIC and off-road package as standard; which will ensure our discerning customers can make the best of every ground with this fully-capable SUV. We are confident that the GLA 220 d 4MATIC Activity Edition will continue Mercedes-Benz's dominance in the luxury SUV segment in India."

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