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Tata Motors wins TU Automotive Detroit Award for Best Telematics Product

By Swati Sanyal Tarafdar,

Added 11 June 2015

Tata Motors' entry was adjudged best amongst the top global offerings by reputed organisations

Tata Motors has been honoured with the 'Best Telematics Product or Launch in the Emerging market' award for its Telematics solution, based on the popular Android platform developed for the Tata Magic Iris Electric.

The TU Automotive Detroit - Telematics Autonomy mobility award is a prestigious award given every year to companies for outstanding products or services in an emerging market for vehicle connectivity.

Tata Motors' entry was adjudged best amongst the top global offerings by reputed organisations.

TU-Automotive Detroit (formerly Telematics Detroit) is the world's largest conference and exhibition dedicated to the evolution of automotive technology & innovation for connected cars, auto-mobility and autonomous use-cases. The final award ceremony was held on 02 June 2015, in Detroit, USA.

The awarded Telematics solution has been developed for Tata MAGIC IRIS Electric, a zero emission last mile small commercial passenger vehicle that runs on Lithium Ion battery modules of 110 Ah @ 48V. The vehicle can run up to 100 kilometers with two battery modules which takes a maximum of eight hours to charge, through an on-board charger. Additionally, the Magic IRIS electric comes with a 120 watt solar panel on the roof for supplementary charging.

Showcased at the Auto Expo 2014, Tata MAGIC IRIS Electric is a green and eco-friendly small commercial vehicle from the company aimed at last mile passenger connectivity. The Tata MAGIC IRIS Electric can accommodate four passengers in comfort, with robust low maintenance aggregates, safe operation and high savings and profits, owing to very low running costs.

The vehicle has previously won the "Environment technology of the year 2014" that honoured excellence in green automotive technology and spirit of innovation. It also won second place at the prestigious "Mahesh Modi Environmental Excellence Award" in January 2015.

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