“BMW Group registers annual growth of 25% in India”

 

BMW Group has delivered its finest performance in India till date in calendar year 2017 with all three brands - BMW, MINI and Motorrad. BMW Group India delivered 9800 cars (BMW + MINI) in 2017, registering a growth of 25% as compared to 2016. BMW India sold 9379 cars in 2017, clocking a notable growth of 25% as compared to 2016. MINI is leading the small-premium car segment in India with 421 MINIs hitting the road in 2017, a growth of 17% as compared to 2016.

In the first year of its operations in the country, BMW Motorrad has created a strong appeal among Indian customers, delivering 252 motorcycles.

Vikram Pawah, President - BMW Group India, said, "2017 was a challenging year for the automotive industry in India that adversely affected stability and impacted consumer confidence due to several policy fluctuations. BMW Group India has achieved this successful growth as a result of its robust strategy, a resolute approach in its implementation and absolute commitment to all customers and their needs. We have created a differentiating factor in the Indian luxury car market with the strength of our brands, products and innovative customer initiatives."

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