Furthermore, Mazda identifies with the way Toyota cherishes its roots and all of the communities it is involved in. It is no wonder they are held in great esteem in return. I hope that by working together to make cars better, we can raise the value of cars in the eyes of consumers while also enhancing the manufacturing capabilities of our home, Hiroshima, and all the communities we are involved in as well."

Previous collaboration between Toyota and Mazda has included the licensing of Toyota's hybrid technologies to Mazda and the production of compact cars for Toyota at Mazda's plant in Mexico.

Toyota and Mazda recognize that there is considerable overlap between Mazda's corporate philosophy of bringing joy to people through vehicles and Toyota's commitment to making ever-better cars, as well as its dedication to company-wide structural reforms to realize true competiveness and sustainable growth.

This latest agreement will go beyond the traditional framework of cooperation, aiming instead to create a whole new set of values for cars through wide-ranging medium to long term collaboration.

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