CES Asia is the place for businesses to launch new products, build brand exposure and gain media coverage

The International CES Asia has announced that Audi, Ford, China Mobile, Volkswagen, IBM and JD.com will host press conferences as part of its official Press Day schedule.

Open exclusively to registered CES Asia press and industry analysts, Press Day will showcase 2015 CES Asia exhibitor press conferences with major product and company news from 9 AM-3:45 PM, Monday, May 25, at the Kerry Hotel.

Owned and produced by the Consumer Electronics Association (CEA) and co-produced by INTEX, CES Asia will run May 25-27 in Shanghai, China, and will draw global businesses to showcase the latest products and technologies entering the Asian marketplace.

"CES Asia is the place for businesses to launch new products, build brand exposure and gain media coverage in the rapidly growing Asian marketplace," said Karen Chupka, senior vice president, International CES and corporate business strategy, CEA.

"Our first-year Press Day lineup features the perfect mix of top global and Chinese brands that are using this platform to make major announcements and product debuts. The innovation coming from the current lineup of dynamo exhibitors represents some of the hottest product categories on the CES Asia show floor."

Press and industry analysts registered for the 2015 CES Asia who possess a press badge are encouraged to save the date for the following Press Day events on Monday, May 25, 2015.

Initially 20,000 gross square meters (8,500 net square meters), the CES Asia show floor has recently expanded by nearly 10 percent and will house an estimated 200 exhibitors that currently represent 15 countries.

Major global brands are supporting the show through show floor exhibitions and private meeting room space to conduct critical business at CES Asia.

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